Schema

The Idea Explorer is a 3D digital interactive experience created in partnership with the BCG Henderson Institute (BHI), BCG’s think tank, and Schema. This innovative map of BHI’s content enables users to dive deep into a rich repository of ideas and innovations, encouraging exploration and connections across themes and topics to uncover idea adjacencies.

At its core, the Idea Explorer is about dynamic engagement and enabling users to explore idea adjacencies. It features an immersive, self-directed interface that encourages visitors to uncover new sources of inspiration and establish meaningful connections. Users can change perspectives, navigate through various themes, and access a range of articles, podcasts, videos, and various formats from the BHI content archive. The design is intuitive, emphasizing ease of use while encouraging exploration and interaction with the content in innovative ways. As new content is added to BHI’s website, the Idea Explorer will continue to evolve for a real time view of BHI’s content universe and provide new insights with each visit.